Fiber Fuel
A custom eCommerce platform with inventory ZIP code lookups and dealer dashboard.
Fiber Fuel is a unique compressed wood brick used to replace or complement standard firewood. It is available for distribution by the pallet to customers in Nova Scotia and the northeastern United States. The website serves as a product overview, an eCommerce platform for customers, and an authenticated dashboard for licensed dealers to manage orders.
- Develop an eCommerce platform to sell Fiber Fuel wood brick pallets.
- Allow customers to query product availability and unique shipping rates based on their ZIP codes.
- Provide all licensed dealers with a unified platform for order management.
- Increase website traffic and raise awareness about the benefits of the product.
The Fiber Fuel website was built on WordPress with a number of custom WooCommerce extensions developed for the project. After launch, a digital marketing campaign was undertaken through Google Ads.
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